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Social Media Copywriter

Job ID 


Date Posted

Jun 2, 2023

Site Type

Remote, US

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POSITION TITLE: Social Media Strategist + Copywriter

We’re looking for an experienced copywriter and social media strategist who’s available for 20 hours per week, with the opportunity to grow.


  • Have a true passion for digital marketing and social media

  • Become an integral part of the team to plan, create, and manage brand-consistent digital marketing strategies for multiple clients.

  • Write and edit clear, engaging, and on-brand copy for captions, blogs, promotional emails, infographics, and all forms of social media.

  • Consistently design error-free content without spelling, grammatical, and formatting mistakes and meet all assigned deadlines.

  • Maintain brand guidelines when overseeing graphic design and sourcing miscellaneous content, then use this content to plan & design an aesthetically pleasing Instagram grid.

  • Engage in daily community management which requires listening and responding to the client’s audience using a brand-consistent voice.

  • Analyze monthly analytics, track ROI of campaigns, and adapt social media strategies as needed to increase effectiveness.

  • Optimize the language, tone, and message of social media strategies based on our clients’ target audience’s behaviors.

  • Think outside the box to brainstorm unique, original, innovative, and relevant concepts that stand apart from the competition.

  • Assist with client communication through email correspondence, monthly calls, content edits, and analytics reporting.

  • Love creating fun content for Reels, TikTok, and other social media platforms.

  • Participate in weekly team meetings and collaborate with the team to develop unique campaigns and content calendars for clients.


Required Skills and Abilities

  • Writing Skills - Consistently write error-free content without spelling, grammatical, and formatting mistakes.

  • Attention to Detail - Must be detail-oriented; able to follow processes and routines. Execute social media publishing strategies ensuring that all posts are accurate, punctual, safe, and on-brand.

  • Time Management – Effectively manage one's own time, adjust to changing priorities, and meet all assigned deadlines despite interruptions.

  • Proactiveness – Anticipate problems, needs, or changes and pivot accordingly.

  • Problem Sensitivity - The ability to tell when something is wrong or is likely to go wrong. It does not involve solving the problem, only recognizing there is a problem.

  • Comprehension and Expression - Comprehend and communicate information and ideas so that team members and clients will understand.

  • Visual Communication Skills – Collaborate with a graphic designer and video editor to craft visuals that educate, motivate, and engage the viewer.

  • Professionalism – Conduct oneself in a professional manner both in physical appearance and verbal communication.

  • Creativity – Creatively lead, attend to, and oversee innovative, unique, and original client campaigns from conception to implementation.

Requirements + Qualifications

  • Minimum 3 years experience in social media management

  • Strong knowledge and familiarity of social media platforms, including Facebook, Instagram, TikTok, Pinterest, and Twitter

  • Bachelor’s Degree in marketing, communications, creative writing, English, or equivalent work experience required

  • Passion for social media and ability to stay on top of trends and social media best practices

  • Experience in adapting language, tone, and messaging to the audience of varying clients across industries

  • Experience in successfully managing multiple long and short-term projects

  • Ability to manage deadlines to deliver tasks on schedule and problem-solve through issues

  • Must have availability to work during business hours of Monday through Friday, 10am to 5pm

  • Must be detail oriented, a clear communicator and a problem-solver

Application Question(s)

  • Provide examples of your social media work below, including (but not limited to) screenshots of previous posts, analytics, copywriting for captions, and/or links to accounts that you currently manage. Applications without work samples will not be considered.


$20-25 per hour

Company Profile

Barzler Social is a social media marketing agency specializing in the health and wellness industry. With a keen understanding of this niche, we create targeted and engaging social media campaigns that help brands in the health and wellness space connect with their audience. Our expertise lies in driving brand awareness, increasing engagement, and ultimately boosting conversions for our clients through strategic social media marketing.

Site/ Locations

Remote, US

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