We are recruiting an editor for our latest high-profile launch: CIO Middle East. This is a key role for IDG, the public face of our flagship product in this exciting and rapidly growing region. Based in Dubai, the editor of CIO Middle East will be an important figure both within the CIO community, and inside IDG.
The main goal of this role is to increase the profile of CIO Middle East with both in-region CIOs and our customers. On a day-to-day basis, your role will be a combination of supporting the IGS team with meetings and pitches while also meeting with CIOs (both informally and formally) to write and record profile interviews.
Your job is to give credibility by being in market, and by knowing both audience and customers. You will also be charged with working as a client-facing strategies for Marketing Services Programmes (that content will be produced by other editorial teams).
The editor of CIO Middle East will be a figurehead who presents and delivers events – in time, we expect that you will be presenting round table dinners and other events around the region, so growing your contact book of local CIOs will be key to your success in the future.
Critically, you won’t have to create the majority of the content, nor any of the SEO content that exists, to drive views. That will continue to be handled by the existing US and UK based editorial teams.
The editorial content you will produce will form the local content that makes the Middle East edition of CIO locally relevant and you will work closely with our London-based Online Editor on this. You will be able to lean on our Online Editor and in-market sales people for local contacts, too. You will also be surrounded by a team of UK and US based editorial and SEO leaders for help with content strategy and editing.
The objective of adding this new role in the Middle East is to build credible in-market presence in the region and we’ll know we’ve done that once CIO Middle East is producing revenue.
Some of the main KPIs for this role include:
CIOs met with and profiled on the site;
The size and engagement of the local database of CIOs;
Commercial programmes delivered, client meetings attendedIn-region traffic and engagement.
At least two years of B2B editorial experience, ideally in a technology-focused role;
Demonstrable experience of writing interviews and case studies;
Some experience of working with sales people and customers, ideally on commercial content;
Some experience of presenting at events is desired – a willingness to do so is critical.
Please note: This position is based out of Dubai. Authorization to work in the US is not a requirement to be considered for this role.